LQA — How to Ensure Linguistic Quality While Providing Customer-Centric Solutions

07/12/2023
Two women in their laptop running an LQA to ensure linguistic quality, while providing customer-centric solutions.

A comprehensive language quality strategy is key to delivering exceptional language solutions that meet clients’ diverse needs. If you are dealing with a reduced number of documents or contents that require translation, you can adapt the language quality checks to each particular case. But as you scale up your content volume and expand your market reach, you’ll require assessing a larger number of translators and reviewers located around the world. When thinking about how to keep track of it all, that’s when an LQA program comes in.

In this blog post, we will explore our Language Quality Assessment (LQA) program, which plays a pivotal role in assuring the highest standards of linguistic excellence in our personalized solutions.

Contents:

What is an LQA?

One of the key pillars of our quality standards is the implementation of Language Quality Assessments (LQAs). An LQA is a process in which the linguistic quality of a translated content—human translations, machine translations, MT post-editing—is reviewed and evaluated, following a set methodology and pre-determined guidelines.

The linguistic quality of a translation should meet the following criteria: 

  • Accuracy — The core meaning is preserved. This means that, for example, there are no omissions or additions to the source text, no content was left without translation, and there are no instances of incorrect meaning.
  • Compliance — The translation observes the style guide, the instructions, and the glossaries provided by the client.
  • Correctness — The final text is grammatically correct according to generally accepted language conventions. These include punctuation, spelling, grammar, and syntax considerations, among others.
  • Locale conventions — Content suits local-market, regional or country standards.
  • Format and usability — The design or presentation of a translation reflects the original text format and functionality, including UI element formatting, links, integration with graphical elements, and overall layout.

LQAs involve the objective evaluation of a representative sample, extracted from translations and post-editions. Through this rigorous evaluation process, we aim to ensure that our linguistic outputs consistently meet the expectations and requirements of our clients.

What are the benefits of doing an LQA?

Our commitment to linguistic quality is embedded in our day-to-day activities, driven by our unwavering dedication to customer satisfaction. Carrying out Language Quality Assessments makes it possible to methodize linguistic quality evaluations, and in doing so, creates the basis for further benefits.

Providing Valuable Feedback to Linguists

LQAs enable us to provide linguists with constructive feedback on their performance, highlighting areas of strength and areas for improvement. This feedback loop fosters continuous growth and development among our talented linguists, enhancing the overall quality of our language solutions.

Allowing Informed Decision-Making for Quality Improvement

We gain insights that allow us to make timely and well-informed decisions to improve the quality of our translations and post-editions. This data-driven approach empowers us to implement targeted strategies, refine our processes, and ensure consistent linguistic excellence across all projects.

Identifying Star Linguists

We have the opportunity to identify exceptional linguists who consistently demonstrate outstanding linguistic skills and adherence to our quality standards. Recognizing and fostering these talents not only enhances our internal capabilities but also reinforces our commitment to delivering top-notch language solutions to our clients.

Meeting Client’s Requirements

LQAs serve as a vital tool to assess whether our linguists are meeting our clients’ specific requirements and preferences. This helps us ensure that the final deliverables align perfectly with the client’s expectations, enhancing their overall satisfaction and trust in our services.

Through continuous LQAs, we can identify patterns and trends in linguistic errors, enabling us to proactively address any potential issues and implement preventive measures. This proactive approach minimizes the occurrence of errors, further elevating the linguistic quality of our solutions.

Enhancing Client Experiences through Linguistic Quality

Our LQA program is driven by our overarching goal to enhance overall client experiences through linguistic quality. By consistently evaluating and improving our language solutions, we aim to surpass our clients’ expectations and provide them with the highest level of linguistic excellence while adapting to their specific needs and expectations. 

Find an ally that can provide high linguistic quality in your translated content

At Win & Winnow, linguistic quality is at the heart of everything we do. Our LQA program plays a crucial role in ensuring that our personalized solutions meet the highest standards of excellence. Trust Win & Winnow for your language needs, and experience the difference that linguistic excellence can make in your business, contact us today!

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LQA — How to Ensure Linguistic Quality While Providing Customer-Centric Solutions

07/12/2023
Two women in their laptop running an LQA to ensure linguistic quality, while providing customer-centric solutions.

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